Local Green Band | Cloud Cult
The band Cloud Cult operates by unique environmental practices that have been covered by the media from the New York Times to MTV News to National Public Radio. On top of buying Green Energy Credits and planting hundreds of trees per year to compensate for any energy used and pollution created, the band has established their own environmental record label, Earthology Records. They have declined major label offers based on their need to control the environmental aspects of their business. The band receives thousands of donated used CD jewel cases every year while hand cleaning them to eventually use them for their own CDs. The CD inserts are 100% post consumer recycled paper printed with nontoxic soy ink and wrapped in nontoxic shrink wrap. Cloud Cult’s recording studio runs on solar and wind power while being heated and cooled with sustainable geothermal energy. The band’s founders also work professionally with environmental advocacy nonprofits. As the Cloud Cult van moves from city to city, band members are working busily inside on their laptops and cell phones on issues ranging from water pollution to children’s environmental health to agricultural sustainability. Cloud Cult also recommends that consumers take their shopping seriously. Money is power, so exercise your power by doing the research necessary to buy products that support ethical businesses.